Monday, November 29, 2010

Peanut Butter Christmas



The former ETA Peanut Butter factory in Ballarat Braybrook is pretty much gone now. Once a shining modernist coloured glass box, designed by Frederick Romberg, and some of the framing is stacked.

It was apparently the only Australian design included in the 1962 publication Industriebau, a seminal international text on industrial design, published by the German Institute for Industry.

My recollection, however, is from the santa show done on the top of the awning - a sort of animated illuminated diorama.


Original Wolfgan Sievers image is here: http://www.slv.vic.gov.au/pictures/0/0/3/im/pi003728.jpg

Image of christmas at ETA by Gary Ayton at http://www.ayton.id.au/gary/genealogy/images/196212_EtaFactory_Xmas.jpg

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